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Google Business Profile Logo Size Guide 2025: Tips & Easy Update Steps

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Your business logo is one of the first things customers see on Google! Using the right logo size makes your Google Business Profile easy to recognize and leaves a strong first impression. Adding details like your phone number and hours also helps your logo appear clearly, giving customers a quick, professional view of your business.

Recommended Logo Size for Google Business Profile

To ensure your logo looks sharp and professional on all devices, Google has specific guidelines for logo size, shape, and file type. Following these recommendations will help your logo display clearly without any cropping issues.

Requirement Details
Optimal Size 720 x 720 pixels
Minimum Size 250 x 250 pixels
Aspect Ratio Square (1:1)
File Type PNG or JPEG

Log into your Google Business Profile account and access the dashboard where you manage all settings.

Important: Using a 720 x 720 pixel logo with a square (1:1) aspect ratio ensures your logo appears clear and avoids cropping, even on smaller screens.

How to Update Your Logo on Google Business Profile?

Updating your logo on Google Business Profile helps keep your branding consistent and recognizable to customers. Follow these simple steps to upload or change your logo:

Step 1: Access the Google Business Profile Dashboard

Go to your Google Business Profile dashboard.

Step 2: Select the Business Profile to Update

Choose the business profile you want to update from the list.

Step 3: Open the Photos Menu

In the NMX (New Merchant Experience) menu, click on Photos.

Step 4: Choose the “Add a Logo” or “Change Logo” Option

Look for the Add a logo option. If a logo is already in place, you’ll see the Change logo instead. Click on this option.

Step 5: Select Your Logo File

Click on Select photo and choose the logo file from your computer. Make sure it meets the recommended size and format requirements for the best display quality.

Step 6: Update and Confirm

Once you’ve selected your logo, it will be updated and displayed on your Google Business Profile.

Conclusion

Using the right logo size on your Google Business Profile is key to building a strong, recognizable presence. Following Google’s guidelines and updating your logo as needed ensures it displays clearly and professionally. It also helps customers find and trust your business quickly.

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